Flush With Campaign Cash, Tim Scott Is Set to Join ’24 Race
Senator Tim Scott of South Carolina will announce his candidacy for president on Monday and will enter the race with around $22 million cash on hand, making him one of the most serious competitors for the front-runner, Donald J. Trump, even as Mr. Scott has hovered around 2 percent in Republican primary polls.
After announcing his campaign in his hometown, North Charleston, Mr. Scott will head to Iowa and New Hampshire, the first two states of the Republican nominating contest. Mr. Scott’s campaign has reserved around $6 million in advertisements across television and radio in those states, according to an adviser with direct knowledge of Mr. Scott’s plans. The Scott campaign also plans to spend millions of dollars on digital ads that will target Iowa and New Hampshire voters and will run through the first Republican primary debate, scheduled to be held in August.
Mr. Scott, the most influential elected Black conservative in America, has a compelling life story around which he is expected to build his campaign. He portrays his rise from poverty to become the first Black senator from South Carolina and the only Black Republican in the Senate as an embodiment of the American dream.
Mr. Scott rarely criticizes Mr. Trump directly, but his message could not be more different from the former president’s. While Mr. Trump talks ominously of “retribution” — his promise to gut the civil service and law enforcement agencies that he pejoratively calls the “deep state” — Mr. Scott prefers the sunny language of Ronald Reagan.
Source: The New York Times
