DeSantis Allies’ $200 Million Plan for Beating Trump

May 24, 2023
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A key political group supporting Ron DeSantis’s presidential run is preparing a $100 million voter-outreach push so big it plans to knock on the door of every possible DeSantis voter at least four times in New Hampshire, Nevada and South Carolina — and five times in the kickoff Iowa caucuses.

The effort is part of an on-the-ground organizing operation that intends to hire more than 2,600 field organizers by Labor Day, an extraordinary number of people for even the best-funded campaigns.

Top officials with the pro-DeSantis group, a super PAC called Never Back Down, provided their most detailed account yet of their battle plan to aid Mr. DeSantis, whom they believe they can sell as the only candidate to take on — and win — the cultural fights that are definitional for the Republican Party in 2024.

The group said it expected to have an overall budget of at least $200 million, including more than $80 million to be transferred from an old DeSantis state political account, for the daunting task of vaulting the Florida governor past former President Donald J. Trump, who has established himself as the dominant early front-runner.

Source: The New York Times